Oilseed Rape: Introduction

“The marketing of oilseed rape is more straightforward than most commodities, with few markets to choose from and standardised contract terms. Consequently, varietal choice is based upon agronomic factors rather than consumer preference. Effective marketing is the key to profitable production, osr prices a factor of the supply and demand of osr in the uk and globally, the strength of the pound, the value of crude oil, the attractiveness of agricultural commodities to speculators etc etc and so a marketing strategy is paramount as trying to second guesss so many variables is impossible."

Christopher Spedding