It was 1990 before the company began grain trading in earnest, concentrating on the value added sector, notably malting barley, milling wheat and milling oats. Robin Appel’s early campaign to rescue Maris Otter barley from obscurity quickly established the company within the malting barley industry, from the outset commanding a whole raft of premium contracts direct with the brewing industry. Then, Robin’s acquisition of Warminster Maltings Ltd in 2001, further established the company within this sector, building a customer base of more than 250 craft brewers not just across the UK but all over the world.
Other crops with which the company has become renowned include Linseed in particular, which has prevailed across nearly 3 decades. Commanding the exclusive rights to a clutch of currently the best performing varieties, with export markets to match, all for the food industry, the company is widely recognised as a leader in this field.
Another company portfolio which stands out is the one dedicated to Organic farming. It was started 10 years ago as a low profile initiative to grow English Organic barley for Warminster Maltings Ltd. But it quickly expanded into all combinable crops with a turnover that now dominates the sector. This has led to the company being appointed a marketing partner of Camgrain, the progressive Cambridgeshire based farmers grain co-operative, managing their Organic portfolio from their Stratford Advanced Processing Centre.
The company also remains a very active participant within the pulses market, maintaining its long held belief that legumes are a seriously valuable contributor to arable farm rotations. Add to this a formidable seed production catalogue for all crops, both production and sales, along with its own range of bespoke fertiliser products tailor made for particular crops e.g. malting barley, the company continues to expand.
With representation on farm right across the country, recently adding coverage across East Anglia, along with a multiplying modern fleet of RALtd liveried lorries criss-crossing the network every day, the company continues to be recognised as a rising star within the ranks of agricultural supply trade, respected by their competitors and customers alike.